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  <url>
    <loc>https://man-creates.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-09-09</lastmod>
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      <image:title>ABOUT + CONTACT - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://man-creates.com/fashion-and-beauty</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-09-09</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/ecd69172-70d8-4ddb-9551-5d082d51c775/Urban+Revivo+-+The+Being+-+Gomez+de+Villaboa+-+8.jpg</image:loc>
      <image:title>FASHION AND BEAUTY - URBAN REVIVO</image:title>
      <image:caption>Creative Producer and Content Direction First UK / EU campaign to support the brands UK launch. Focusing on driving traffic to the new store, through influencer activations, social challenges and content strategy OOH, Social &amp; Web</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/825c74be-8c37-404c-960f-727ddcd04921/Screenshot+2024-01-22+at+17.54.12.png</image:loc>
      <image:title>FASHION AND BEAUTY - CONVERSE FESTIVAL SEASON</image:title>
      <image:caption>Creative Lead Working with Converse for an exciting Influencer TikTok campaign, highlighting that summer means #ConverseSeason ! Influencers were tasked with showcasing the Festival Collection using engaging ‘Get Ready With Me’ videos, playful transitions, and innovative digital elements. Campaign concept, Social strategy and Creative</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/be920d64-975e-47c4-8817-8e4f2ee9e2c6/Screenshot+2023-10-25+at+21.34.35.png</image:loc>
      <image:title>FASHION AND BEAUTY - STAXX REQUISTE COLLECTION</image:title>
      <image:caption>Producer and Art Direction 3x drop campaign, teased out to announce limited edition new collections that were launching in collaboration with talent. We worked to create an indulgent bank of editorial campaign content for the brand launches. Social, OOH and web campaign.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/a9f9ce82-5bb0-4947-aaef-8d93718a9add/210426_Staxx_Drop_1_Joshua_0111+copy.jpg</image:loc>
      <image:title>FASHION AND BEAUTY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/276f4176-60eb-4396-8784-b153d9587ff2/Screenshot+2024-01-31+at+12.18.54.png</image:loc>
      <image:title>FASHION AND BEAUTY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1704722261715-KYF9MY02BZZBB05HSBS3/IMG_3163.jpg</image:loc>
      <image:title>FASHION AND BEAUTY - ZALANDO x viktor and rolf</image:title>
      <image:caption>Re:Cycle Campaign - Creative Producer and Creative Lead Zalando’s first pledge to sustainability this campaign brough two power-house forces together to share the united vision to Re":Cycle. The campaign was enriched by using 5x emerging talent teams, shooting the campaign across the globe. As well as stunning campaign imagery, the campaign also featured a hero film showcasing BTS of the shoots, Zalando’s story and interviews with Viktor and Rolf. OOH, Print and Social</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/a163a288-dd91-4403-82d0-427f322112a5/Untitled+design+%289%29.png</image:loc>
      <image:title>FASHION AND BEAUTY - KMS ADD POWER CAMPAIGN</image:title>
      <image:caption>Creative Direction, Strategy and Production Social and digital influencer campaign celebrating the launch of the ADD POWER collection. #AddPower</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1704724193463-7HROGQ9O0HUBXYG9MZFO/Screenshot%2B2023-01-23%2Bat%2B10.05.53.png</image:loc>
      <image:title>FASHION AND BEAUTY - f&amp;f a/w cHRISTMAS CAMPAIGN</image:title>
      <image:caption>AD &amp; Project Lead “Moments Worth Popping In For @ F&amp;F” A/W Christmas brand OOH, TVC &amp; Social Campaign</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1704724139858-C9WE5PQJ9CR5KQND11BZ/Screenshot+2023-10-25+at+19.20.45.png</image:loc>
      <image:title>FASHION AND BEAUTY - sTAXX X SOPHIE FLOYD</image:title>
      <image:caption>Creative Producer &amp; Art Director Tasked to create inspiring launch imagery for the brands first collection in partnership with influencer Sophie Floyd. Working with brand to develop a cohesive look and feel, brand positioning and identity through these launch assets. Deliverables used for social, web, partnerships and press campaign.</image:caption>
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    <image:image>
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      <image:title>FASHION AND BEAUTY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/008c7b28-8d5d-4a15-8fdc-3c701ec24cf7/201130_Staxx_S07_1749.jpeg</image:loc>
      <image:title>FASHION AND BEAUTY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/d0d8928a-af4a-40f5-9d5f-c8f4cedec79c/Screen+Shot+2020-06-18+at+14.33.54.png</image:loc>
      <image:title>FASHION AND BEAUTY - QUAY X LFW CAMPAIGN</image:title>
      <image:caption>Content Producer Social influencer campaign focused on highlighting the products in action during LFW activations the brand wanted this campaign to hero London and the landmarks. #QuayFW</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/b86554c5-9f30-400e-b76d-14e51c06c3b7/HANNAH+MILES_MAN_TGB_HANNAH+MILES_MAN_TGB_O99A9486.jpg</image:loc>
      <image:title>FASHION AND BEAUTY - THAT GORILLA BRAND RAFIKI</image:title>
      <image:caption>Creative Producer Working with the brand to continue to refine the creative outputs and brand positioning. The Rafiki collection was an important collection launch for the brand and their collaboration with the Gorilla Organization. The aim was to create content that visually appealed to their desired London audience and the retailers. The content was used across social, OOH, web and print.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/66a9748e-7c56-4b39-8df7-16b752676ec2/IMG_4540.jpg</image:loc>
      <image:title>FASHION AND BEAUTY - Collection Makeup “yOU DO YOU”</image:title>
      <image:caption>Content Director For the Launch of the “YOU DO YOU” vegan product line the brand wanted to create a live event to capture content with their brand ambassadors. We wanted to create a content that spoke to audiences with a more impactful message to support the campaign tag line. Creating short-form videos of the creators discussing how inclusive the range is and how its celebrating natural beauty. The content was used across social, web and for paid promotions.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/feb050a0-6443-45da-9ce7-89da2c444562/Screenshot+2024-01-31+at+12.25.33.png</image:loc>
      <image:title>FASHION AND BEAUTY - oRGANIC PHARMACY</image:title>
      <image:caption>Content Director and Producer Working with the brand to create an updated bank of social content to run along side the newly revised social strategy that we’d delivered. The content was to hero the science and the technical ingredients of the products, making the brand feel more premium through this refined approach. Deliverables were used for social, and in-store.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/71e38557-5bac-475d-8e1c-f981839219a1/5da15496215419.5ea9607134ca7.png</image:loc>
      <image:title>FASHION AND BEAUTY - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://man-creates.com/lifestyle-travel</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-09-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/15159e4b-9eb3-4c0c-8196-dc3e5cc668d6/Screenshot+2025-05-20+at+11.32.33.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - St Vincent “Meet You In The Moment”</image:title>
      <image:caption>Creative Director A high-energy, social-first campaign created for Unique Vacations Inc. to celebrate the opening of Sandals’ newest resort in St. Vincent &amp; The Grenadines. I led the creative direction across campaign concept, visual narrative and content strategy - bringing to life a hero brand film and five supporting mini-edits that leaned into current digital behaviours and platform trends. Each mini-film was crafted to spotlight key moments of the Sandals experience, using ASMR-inspired audio and visually immersive storytelling to drive shareability and emotional impact. The campaign was designed to work across OOH, print and social, but with a strong focus on native-first content that would connect with a digital-first audience. Campaign Concept, Creative and Production</image:caption>
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      <image:title>LIFESTYLE &amp; TRAVEL</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1755085337829-ODD4A9MO46H2S7WJZCNR/Neutral+Photo+Collage+Grid+Summer+Vibes+Instagram+Post+%281%29.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1755085346434-DUCUQFCL2EDFFNTNI9KH/Screenshot+2025-08-13+at+12.40.50.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1755085468208-R7D8AYXI2HRZWRREFWY5/Maroon+and+White+Minimalist+Fashion+Magazine.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/57858542-69f9-41cd-ab95-17c9ae4b8339/Quote+Instagram+Story+Modern+Minimalist+Template.jpg</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - Listerine X cynthia Erivo “wash Your Mouth”</image:title>
      <image:caption>A high-profile, talent-led campaign for Listerine starring Cynthia Erivo, created for the US market as part of the brand’s “Wash Your Mouth” platform. I led agency-side production for Billion Dollar Boy across the full campaign, running the production process from initial planning through shoot and delivery. Working closely across client, creative, talent, production company, I was responsible for ensuring the campaign stayed creatively ambitious, commercially efficient and operationally watertight. My role spanned budget management, production strategy, supplier and crew management, talent logistics, shoot planning, approvals, risk management, while acting as the senior production point across all stakeholders. The campaign included a hero film, cutdowns and supporting social content, with a strong focus on premium talent execution, multi-format delivery and maintaining quality across a fast-moving production.. Agency Production</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/991e8abb-f684-407b-8f03-8d3262048c6d/Quote+Instagram+Story+Modern+Minimalist+Template+%281%29.jpg</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - CANDY cRUSH X alEX mORGAN - soCCER SEASON</image:title>
      <image:caption>Lead Agency Producer A major US campaign for Candy Crush celebrating soccer season, starring Alex Morgan and spanning national TV and social. I led agency-side production across the full campaign, working closely with the director, internal creative team and client to develop the work from script through to shoot and final delivery. I was heavily involved in shaping the creative production approach, translating creative ambition into something achievable on set, and helping align the TV and social work-streams into one cohesive campaign. My role covered close collaboration with the director and creatives throughout pre-production, alongside budget ownership, schedules, talent and production logistics, supplier and crew management, approvals, shoot delivery and post-production. A key part of the role was balancing premium broadcast craft with the needs of social, making sure the campaign felt consistent across both while still allowing each format to work in its own right for the brand. Lead Production, Creative Collaboration, TV &amp; Social Campaign Delivery</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/05db3fa5-edef-4313-8478-29cf88890d83/IMG_4542.jpg</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - Beaches Turks &amp; Caicos</image:title>
      <image:caption>Creative Producer &amp; Director The ultimate Caribbean playground, Beaches Resorts Turks &amp; Caicos is the go-to destination for families seeking a holiday filled with fun and relaxation. Tasked by the brand to showcase the true marvels of Turks &amp; Caicos, whilst offering a taste of the adventures this travel destination holds for every family. “Turks &amp; Caicos Calling” is part of a long term content series, giving viewers an organic and authentic view in to every aspect of Caribbean travel. The content features the intertwining narratives of four real families and the unforgettable OOH, TVC, Web and Social global Campaign concept, Creative and Production delivery</image:caption>
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      <image:title>LIFESTYLE &amp; TRAVEL - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/17a8bba5-e87e-462a-bfa6-fc108ca5e8de/Screenshot+2024-01-10+at+13.51.28.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - Sandals Dunn’s River Launch</image:title>
      <image:caption>Creative Lead and Director Social, Web and OHH To celebrate the newly launched Dunn’s River hotel, we were entrusted by the brand to create a bank of unforgettable content celebrating the launch. The content was focused around 2x hero films, a multi-cut experience film showcasing the exceptional new amenities and then a focus on official launch event party ft. Shaggy. Campaign concept, Creative and Production delivery</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/b315a855-37b9-4941-bd6e-7bab307b07a9/Opentable_Pressrelease-2.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - OpenTable #DineWithOpenTable</image:title>
      <image:caption>Creative Director Social &amp; Influencer Shared experiences, shared by a network of creators. We put the focus on the creators, tapping into our network to find 60 influencers across food, travel, lifestyle, and parenting. These voices shared real, varied dining moments from all corners of the UK — from cosy local favourites to date-night destinations. Showcasing the UK food scene through the lens of culture and community. Campaign concept, creative &amp; delivery</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/7facf027-2d0a-43f7-b728-81ab86899a61/Screenshot+2024-03-20+at+10.30.34.png</image:loc>
      <image:title>LIFESTYLE &amp; TRAVEL - SANDALS “JAMAICA CALLING”</image:title>
      <image:caption>Creative Director Social &amp; Digital Working with the brand to a creative narrative that captures the depth of experiences Sandals Resorts offers through the lens of the five senses. The story focuses on the unique experiences of three couples at the newest all-inclusive resort, Sandals Dunn's River. Each story mirrors the variety of activities at the resort, guiding the audience through a multi-sensory experience. At the core of the campaign is a compelling hero film that encapsulates the relaxing Caribbean spirit of the brand. The creative features diverse content creators and character types that genuinely connect with different segments of the Sandals target audience. Campaign strategy, Concept and Direction</image:caption>
    </image:image>
    <image:image>
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      <image:title>LIFESTYLE &amp; TRAVEL - Sandals Foundation “rEADING ROADTRIP”</image:title>
      <image:caption>Creative Producer &amp; Creative Director Social &amp; Digital The Sandals Foundation is such an important initiative for the brand and they wanted to highlight the work the charity is doing through a social-first video content series. Working with Sandals Ambassadors, we headed to the foundation to highlight one of the most integral community projects “The Reading Road Trip”. “Give back” while on vacation extend the philanthropic work of the Foundation through the educational focus mandate</image:caption>
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      <video:description>Creative services including content creation, social strategy, events, project management sales activity and production.</video:description>
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      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/099ba060-323d-42ba-8214-5bdf9661292f/thumbnail</video:thumbnail_loc>
      <video:title>LIFESTYLE &amp; TRAVEL</video:title>
      <video:description>Creative services including content creation, social strategy, events, project management sales activity and production.</video:description>
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      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/930df1e7-9058-4e78-a13a-921e72296232/thumbnail</video:thumbnail_loc>
      <video:title>LIFESTYLE &amp; TRAVEL</video:title>
      <video:description>Creative services including content creation, social strategy, events, project management sales activity and production.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/e70456fa-0173-43bd-be73-c650a7ca70fd/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/e70456fa-0173-43bd-be73-c650a7ca70fd/thumbnail</video:thumbnail_loc>
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      <video:description>Creative services including content creation, social strategy, events, project management sales activity and production.</video:description>
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    <video:video>
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      <video:description>Creative services including content creation, social strategy, events, project management sales activity and production.</video:description>
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      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/5d68967a-e82e-4709-981d-4bbb2c0daaf8/thumbnail</video:thumbnail_loc>
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      <video:description>Creative services including content creation, social strategy, events, project management sales activity and production.</video:description>
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  </url>
  <url>
    <loc>https://man-creates.com/live-events-and-experiences</loc>
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    <lastmod>2026-09-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/30a228ca-ba0a-4d72-90ef-ca39189f0cde/A77I9347-e1584616137788.jpg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - nIKE X ASOS</image:title>
      <image:caption>Partnerships Producer A partnership to celebrate the re-launched Nike Blazer. Tasked with creating unforgettable activities through unique partnerships for the brand activations. From wellness sessions, art lessons and candle making, we focused on the unity of people creating together IRL. Live event collaboration with Nike x ASOS</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1638202151126-MVDV1VKX2KI85I4D9RTN/A77I9505.jpg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/052e4c32-dc62-4414-a597-b855672508e7/20250423-0002466-R1-14-15A+%281%29.jpg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - CAMERON’S COMPANIONS</image:title>
      <image:caption>In Plain Sight Creative Director &amp; Director A stills series and campaign film created to spotlight the mission of Cameron’s Companions, a men’s suicide prevention charity. The work was designed to raise awareness while speaking directly to the men most in need — offering a more human, emotionally resonant approach to mental health messaging. The campaign launched with a screening event in London, alongside a gallery exhibition of the stills in collaboration with BIG SKY.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/ce1d0200-e38b-4f2c-8afd-2e23b517d4ec/IMAGE-25.jpg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - cARA CARA x Harvey Nichols</image:title>
      <image:caption>Creative Producer Working to bring Cara Caras NYC summer style to London for a pop-up instore partnerships. From sourcing, project management, content capture and design to bring this space to life. Instore Pop Up install</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/82ee77b8-2fe3-474a-a54b-893a2e08c1a5/Screenshot+2024-01-10+at+10.52.41.png</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/c8645a19-a42f-4e32-8bd6-7e8f7b7d43c5/66191928_1713008885496738_2126673689637289984_n.jpeg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - B. THE AGENCY - BEING LAUNCH</image:title>
      <image:caption>Content Director Leading the B agency team to launch their new creative agency. The work included launch assets, branding, team hires and securing new business. Launch of new creative agency</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1475c46c-f419-44ee-a5e3-46fd8aa84b98/IMG_9539.jpg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - aBSOLUT. TRASH LFW SHOW</image:title>
      <image:caption>Creative Team Producer Live show event</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/a461b7f4-1fb0-416e-82c8-88aa8cccf6ac/190916132059-10-london-fashion-week-spring-summer-2020.jpeg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - KMS X ROKSANDA</image:title>
      <image:caption>Content Producer LFW Live show</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/a7541029-a764-4149-a105-3701a2f8a17b/IMG_0405.jpeg</image:loc>
      <image:title>LAUNCHES, BRAND BUILD, EVENTS, EXPERIENCES - THURSDAYS CHILD LAUNCH</image:title>
      <image:caption>Creative Project Lead Campaign, Social &amp; Partnerships</image:caption>
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  </url>
  <url>
    <loc>https://man-creates.com/work3</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-09-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/05271e06-ae23-418e-9e87-9300b0f5f65d/Screenshot%2B2025-05-20%2Bat%2B11.32.33.webp</image:loc>
      <image:title>Portfolio - St Vincent “Meet You In The Moment”</image:title>
      <image:caption>Creative Director A high-energy, social-first campaign created for Unique Vacations Inc. to celebrate the opening of Sandals’ newest resort in St. Vincent &amp; The Grenadines. I led the creative direction across campaign concept, visual narrative and content strategy - bringing to life a hero brand film and five supporting mini-edits that leaned into current digital behaviours and platform trends. Each mini-film was crafted to spotlight key moments of the Sandals experience, using ASMR-inspired audio and visually immersive storytelling to drive shareability and emotional impact. The campaign was designed to work across OOH, print and social, but with a strong focus on native-first content that would connect with a digital-first audience. Campaign Concept, Creative and Production</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/594d933f-c95f-49e5-aa95-a5b87e98f9f6/Screenshot+2026-09-09+at+10.47.44.png</image:loc>
      <image:title>Portfolio - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/57858542-69f9-41cd-ab95-17c9ae4b8339/Quote+Instagram+Story+Modern+Minimalist+Template.jpg</image:loc>
      <image:title>Portfolio - Listerine X cynthia Erivo “wash Your Mouth</image:title>
      <image:caption>A high-profile, talent-led campaign for Listerine starring Cynthia Erivo, created for the US market as part of the brand’s “Wash Your Mouth” platform. I led agency-side production for Billion Dollar Boy across the full campaign, running the production process from initial planning through shoot and delivery. Working closely across client, creative, talent, production company, I was responsible for ensuring the campaign stayed creatively ambitious, commercially efficient and operationally watertight. My role spanned budget management, production strategy, supplier and crew management, talent logistics, shoot planning, approvals, risk management, while acting as the senior production point across all stakeholders. The campaign included a hero film, cutdowns and supporting social content, with a strong focus on premium talent execution, multi-format delivery and maintaining quality across a fast-moving production.. Agency Production</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/168dd8e2-778e-4bb9-bc48-21b23a8ab81d/Screenshot+2023-10-25+at+19.20.45.png</image:loc>
      <image:title>Portfolio - sTAXX X SOPHIE FLOYD</image:title>
      <image:caption>Social &amp; Influencer Campaign Tasked to create inspiring launch imagery for the brands first collection in partnership with influencer Sophie Floyd. Working with brand to develop a cohesive look and feel, brand positioning and identity through these launch assets. Deliverables used for social, web, partnerships and press campaign. Creative Producer &amp; Director</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/f1f852b7-84a3-406a-873b-d2a89c97fc9e/Untitled+design+%289%29.png</image:loc>
      <image:title>Portfolio - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/991e8abb-f684-407b-8f03-8d3262048c6d/Quote+Instagram+Story+Modern+Minimalist+Template+%281%29.jpg</image:loc>
      <image:title>Portfolio - Candy Crush x Alex Morgan - Soccer season</image:title>
      <image:caption>Lead Agency Producer A major US campaign for Candy Crush celebrating soccer season, starring Alex Morgan and spanning national TV and social. I led agency-side production across the full campaign, working closely with the director, internal creative team and client to develop the work from script through to shoot and final delivery. I was heavily involved in shaping the creative production approach, translating creative ambition into something achievable on set, and helping align the TV and social work-streams into one cohesive campaign. My role covered close collaboration with the director and creatives throughout pre-production, alongside budget ownership, schedules, talent and production logistics, supplier and crew management, approvals, shoot delivery and post-production. A key part of the role was balancing premium broadcast craft with the needs of social, making sure the campaign felt consistent across both while still allowing each format to work in its own right for the brand. Lead Production, Creative Collaboration, TV &amp; Social Campaign Delivery</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/052e4c32-dc62-4414-a597-b855672508e7/20250423-0002466-R1-14-15A+%281%29.jpg</image:loc>
      <image:title>Portfolio - Cameron’s Companions “In Plain Sight”</image:title>
      <image:caption>A stills series and campaign film created to spotlight the mission of Cameron’s Companions, a men’s suicide prevention charity, and challenge the idea that someone who is struggling will always look like they are. I led the creative direction across the campaign and directed the film, shaping the central idea, visual language and emotional tone from concept through to final delivery. The work was built around the idea of struggle existing in plain sight, using portraiture and film to create something intimate, human and deliberately stripped back rather than relying on more traditional mental health campaign tropes. Working closely across casting, contributors, photography, film and production, I developed an approach that allowed real emotion and vulnerability to come through without feeling overly staged or performative. The campaign was designed to raise awareness while speaking directly to the men most in need, offering a more emotionally resonant and accessible route into conversations around mental health and support. The work launched with a London screening event alongside a gallery exhibition of the stills in collaboration with BIG SKY, extending the campaign beyond digital and creating a physical space for the work, the charity and the community around it. Creative Direction, Film Direction, Campaign Concept and Integrated Production</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/ef9df58f-b989-4abb-b2ba-fa449f65fb60/arghaus_1.jpg</image:loc>
      <image:title>Portfolio - Argos “ARGHAÜS” Episodic Series</image:title>
      <image:caption>Lead Producer An award-winning, creator-led episodic comedy series for Argos, built around entertainment-first storytelling and premium social craft. I took over leading on production from Episode 2 and have since overseen the series through to Episode 5, working closely with internal creative, directors, talent, production partners and post to maintain the tone and quality of the wider Arghaüs world. A key milestone was bringing in our first VIP-led episode with Douglas Booth joining the cast, expanding the series beyond creators while keeping the same comedic tone and format. Alongside the core episodes, I also lead production across additional experimental content streams, including entertainment formats inspired by shows such as SNL, working across both VIP talent and creators as part of the Arghaüs content world. Production Leadership, Episodic Entertainment Production</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/1704724186212-LGVBKG30QQIOEHPYORRY/Screen+Shot+2020-06-18+at+14.37.38.png</image:loc>
      <image:title>Portfolio - URBAN REVIVO</image:title>
      <image:caption>Creative Producer &amp; Content Direction Urban Revivo’s first UK and European campaign, created to support the brand’s launch into the market and drive awareness and footfall around the new London store. I led creative production and content direction across the campaign, developing a social-first approach spanning influencer activations, creator-led content, social challenges and launch storytelling. The work was designed to introduce the brand to a new audience while creating momentum around the store opening, with content adapted across OOH, social and web to build a consistent launch presence across channels. Creative Production, Content Strategy, Influencer Activation &amp; Launch Campaign Delivery</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ba37e1675f9ee92beb83cbc/a163a288-dd91-4403-82d0-427f322112a5/Untitled+design+%289%29.png</image:loc>
      <image:title>Portfolio - KMS “add Power” campaign</image:title>
      <image:caption>A social and digital influencer campaign celebrating the launch of the KMS ADD POWER collection, built around confidence, individuality and the idea of owning your personal power. I led the creative direction and production approach across the campaign, developing the overarching concept, visual language and social-first content strategy while working closely with talent, creators and the wider brand team. The campaign was designed to feel bold, energetic and highly shareable, combining influencer-led storytelling with a strong visual identity that could work across paid, organic and digital channels. My role spanned concept development, creative strategy, casting and talent direction, shoot production, content planning and final delivery across multiple formats. The result was a cohesive launch campaign that introduced the ADD POWER range through personality-led content and a clear, confident point of view Creative Direction, Strategy and Production</image:caption>
    </image:image>
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