URBAN REVIVO
Creative Producer and Content Direction
First UK / EU campaign to support the brands UK launch. Focusing on driving traffic to the new store, through influencer activations, social challenges and content strategy
OOH, Social & Web
CONVERSE FESTIVAL SEASON
Creative Lead
Working with Converse for an exciting Influencer TikTok campaign, highlighting that summer means #ConverseSeason !
Influencers were tasked with showcasing the Festival Collection using engaging ‘Get Ready With Me’ videos, playful transitions, and innovative digital elements.
Campaign concept, Social strategy and Creative
STAXX REQUISTE COLLECTION
Producer and Art Direction
3x drop campaign, teased out to announce limited edition new collections that were launching in collaboration with talent. We worked to create an indulgent bank of editorial campaign content for the brand launches.
Social, OOH and web campaign.
ZALANDO x viktor and rolf
Re:Cycle Campaign - Creative Producer and Creative Lead
Zalando’s first pledge to sustainability this campaign brough two power-house forces together to share the united vision to Re":Cycle. The campaign was enriched by using 5x emerging talent teams, shooting the campaign across the globe. As well as stunning campaign imagery, the campaign also featured a hero film showcasing BTS of the shoots, Zalando’s story and interviews with Viktor and Rolf.
OOH, Print and Social
KMS ADD POWER CAMPAIGN
Creative Direction, Strategy and Production
Social and digital influencer campaign celebrating the launch of the ADD POWER collection. #AddPower
f&f a/w cHRISTMAS CAMPAIGN
AD & Project Lead
“Moments Worth Popping In For @ F&F” A/W Christmas brand OOH, TVC & Social Campaign
sTAXX X SOPHIE FLOYD
Creative Producer & Art Director
Tasked to create inspiring launch imagery for the brands first collection in partnership with influencer Sophie Floyd. Working with brand to develop a cohesive look and feel, brand positioning and identity through these launch assets. Deliverables used for social, web, partnerships and press campaign.
QUAY X LFW CAMPAIGN
Content Producer
Social influencer campaign focused on highlighting the products in action during LFW activations the brand wanted this campaign to hero London and the landmarks. #QuayFW
THAT GORILLA BRAND RAFIKI
Creative Producer
Working with the brand to continue to refine the creative outputs and brand positioning. The Rafiki collection was an important collection launch for the brand and their collaboration with the Gorilla Organization. The aim was to create content that visually appealed to their desired London audience and the retailers. The content was used across social, OOH, web and print.
Collection Makeup “yOU DO YOU”
Content Director
For the Launch of the “YOU DO YOU” vegan product line the brand wanted to create a live event to capture content with their brand ambassadors. We wanted to create a content that spoke to audiences with a more impactful message to support the campaign tag line. Creating short-form videos of the creators discussing how inclusive the range is and how its celebrating natural beauty. The content was used across social, web and for paid promotions.
oRGANIC PHARMACY
Content Director and Producer
Working with the brand to create an updated bank of social content to run along side the newly revised social strategy that we’d delivered. The content was to hero the science and the technical ingredients of the products, making the brand feel more premium through this refined approach. Deliverables were used for social, and in-store.
